Multi-platinum and Grammy nominated hard rock group Saliva surprised their fans on September 22nd with an initial release on their newly formed music entity Refuse to Lose Music LLC. The new single is a cover of Eminem’s iconic “Lose Yourself” and is creating an organic buzz across social media. It has been met with extremely favorable fan testimonials. “It’s nuts. We’ve been getting 100’s of cool messages and comments across our social media profiles,” says lead singer Bobby Amaru. The “Lose Yourself” single announcement was moved up a day earlier when fans and bloggers found it online and started sharing it before the band made it official. There have been debuts and shout outs on rock radio by on air personalities Meltdown (WRIF) on his Radio Chatter podcast and Freak at QRock covering Chicago’s Southside region. Feedback from major players at rock radio are claiming it as “crossover!” Marketing behind this release is a strategic roll out with more to come.
Saliva’s “Lose Yourself” on Spotify https://open.spotify.com/track/1eJRbQdRijmsoyVHlbyeXm and other favorite streaming platforms. The song is available worldwide at digital download outlets.
Social profiles: @saliva on Facebook Instagram Twitter and Website: www.saliva.com